As a senior corporate communications consultant, my working experience covers all the fields and areas of expertise of an experienced day-to-day chief communications officer (CCO) reporting directly to the chief executive officer (CEO).
My services includes:
Corporate Branding
- Identification of core, secondary, and third-level keywords to the business;
- Brand alignment across all internal and external platforms;
- Development of the company’s Summary Executive Book;
- Creation of the company’s corporate communications folder and database;
Search Engine Optimization (SEO) and Digital Communication
- 360-degree audit to the company’s online website and footprint;
- Technical SEO report with improvement and correction suggestions;
- Semantic SEO report with improvement and correction suggestions;
- Social media management;
Content Creation
- Copywriting;
- Press releases;
- Newsletters;
- Executive storytelling;
- Ghostwriting;
- Social media posting;
Media Relations
- Development of key media contacts database;
- Creation of the company’s media kit, including photo database;
- Identification of major press release release opportunities;
- Media training for C-level executives;
- Clipping;
Crisis Communication/Crisis Management
- Development of the company crisis communication management white book;
- Creation of the company’s Q&A Crisis Quick Guide;
- Reputation management and mitigation during catastrophe events;
- Managing media requests and inquiries as a spokesperson;
Internal Communications
- Internal communication stream audit;
- Setting up leaner and effective communication workflows within the company;
- Sharing communication processes updates with staff;